All About Flexible Packaging

in Packaging

Flexible packaging is one of the most popular methods of packaging used today. The previous methods of packaging using metal and glass have been replaced by flexible packaging today. This type of packaging is mainly used for food packaging. With attractive looks, these packages are light weight, easy to carry and easy to dispose and retain all its content fresh and durable for a longer period of time. To create a brand image, flexible packaging plays a vital role.

Types of Flexible Packages

Flexible packages are available in the form of bags, pouches, envelopes, sachets, wraps, laminated pouches, jumbo bags, zipper pouches, blister packs, packaging bags, printed rolls etc. You can also opt for custom deigns as per your requirements . Under special circumstances, the market also provides child resistant flexible packages and military-spec packaging.

 

Flexible Packaging Materials

The materials used for flexible packaging are plastic, paper, aluminum, polyester films, polyolefin films , coated films, resin and foil. They are used in single form or in combination and form multi-layered or laminated sheets for packaging. Depending on the material to be packed, the packaging is done. For instance, in pharmaceutical industries barrier films are used. For packing milk or juice, Tetra pack is used. Nowadays importance is also given to biodegradable flexible packaging material.

Popularity

In spite of being expensive, more and more manufacturers are opting for flexible packaging because this packaging has proved to be an effective tool for brand promotion. They are available in varied colors, sizes, and execution depending on the product, thereby offering a unique identity to the product it is carrying. With the packaging industry giving lots of importance to convenience and visual appearance of packing, flexible packaging popularity has increased. Besides being attractive, this type of packaging can also have added features like waterproof, greaseproof, vapor-proof, which make them highly demanded in food industry, pharmaceutical industry, spice industry, tea industry, paint industry, confectionery industry, agro processing industry, dairy industry etc.

For more information, check out Flexible Packaging. For availing packaging services and get more information on different types of packaging, check out Packaging Innovations

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Rupunkel has 1 articles online

A professional search engine marketer and writer with 6 years of industry experience. Presently working as a Senior Content Manager, developing and managing content for websites and portals, in one of the leading B2B marketplace and web solution provider company based in India. After thorough research on various products, market studies and industry overview, the websites are developed providing an online platform for manufacturers and suppliers of small and medium scale industries to come in contact with worldwide buyers. Specializes in website- content and SEO and market research to identify new areas of opportunity and product development in the online business.

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All About Flexible Packaging

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This article was published on 2010/10/22